Call-To-Action (CTA)

A clear and engaging visual marker directing the user to take an action on the page. Also serves to break up the text on a page, making the spread of information more digestible. 

1 Lined Title (Standard Width)

Recommended Character Counts
Title: 9
Description: 296

2 Lined Title (Standard Width)

Recommended Character Counts
Title: 19
Description: 253

3 Lined Title (Standard Width)

Recommended Character Counts
Title: 39
Description: 219

Descriptive CTA

A good choice when users are being sent to more location/campus/student life-focused content on the site. Can be set with an image as a background.

Or with a standard colored background.

Standard Full-Width CTA

Recommended Character Counts
Title: 39
Description: 219